The Creative Co-Opt is an eclectic conglomeration of dreamers and dancers. With our feet firmly on the ground but our head in the clouds, forever grappling with the big idea without forsaking even the smallest details.

Here, the world is our canvas and inspiration lies in the most unexpected of places and around every corner.

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Company Info

89 Collier Street, Suite 200
Barrie, ON, Canada L4M 1H2

Barrie: 705-985-8226
Toronto: 437-922-8226

NNC firm

Nahwegahbow Corbiere was founded in 1982 and acts exclusively for First Nation individuals, communities and organizations, with their practice restricted to Aboriginal law. NNC provides general representation for First Nations in all matters related to governance, as well as specialized work in Aboriginal and Treaty Rights litigation and negotiation.

/ Brand

We pulled inspiration from a painting representing GENOODMAGEJIG, which is an Anishinabe word meaning “those who advocate.” It strongly implies believing in the cause as well as “supporting and guiding”, which is a perfect representation of what NNC Firm stands for.

We took the symbolism found within the eagle flying across the sky and separated them into four individual symbols – the circle, the two faces, the eagle and the feather pen – each representing a colour of the medicine wheel. This treatment of the brand creates a strong connection to the work they do and the communities they represent.

/ Print

The update to Nahwegahbow Corbiere’s brand was then applied throughout their brand collaterals. We redesigned the firm’s business cards, envelopes and letterheads to incorporate the new logo across all office materials. We also redesigned their tri-fold brochure to reflect this new branding and incorporate more natural elements, symbolism, and artwork created by Indigenous artists.

/ Web

Two pieces of art, GENOODMAGEJIG and The Treaty, served has heavy inspiration for the treatment of the website: we pulled in the eagle from the former and the council members from the latter. Both pieces of art have a strong connection to the firm and the Indigenous communities they represent, which is why they inform the aesthetic of the entire website.

We made sure the website also flowed naturally through each section while using imagery and symbolism that represents the connection the Indigenous community has with nature.