The Creative Co-Opt is an eclectic conglomeration of dreamers and dancers. With our feet firmly on the ground but our head in the clouds, forever grappling with the big idea without forsaking even the smallest details.

Here, the world is our canvas and inspiration lies in the most unexpected of places and around every corner.

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Company Info

89 Collier Street, Suite 200
Barrie, ON, Canada L4M 1H2

Barrie: 705-985-8226
Toronto: 437-922-8226

Horseshoe Resort Residences

Owned by Skyline Investments, Horseshoe Resort is one of the few true four-season resorts found in Southern Ontario, offering year-round adventure for every member of the family. While the resort and hotel have been around for years, Horseshoe saw a need for people to own a piece of the resort. Enter Horseshoe Resort Residences, luxurious one, two and three bedroom condos at Copeland House & Slopeside, located in midst of the excitement of Horseshoe Resort.

/ Brand

We created the Horseshoe Resort Residences brand to bring Slopeside, Copeland House and any future residential builds together under one unifying brand. In order to keep things visually consistent with consumers, we made sure to incorporate the Horseshoe Resort logo which is instantly recognizable, strong and looked sleek on all collaterals, both physical and digital.

/ Print

Some sales materials already existed before we took Skyline Investments on as a client. After we created a centralized brand, we recreated all sales sheets and floorplans incorporating the new Horseshoe Resort Residences logo and branding. One of the bigger pieces produced by TCCO was an investors brochure providing an in-depth look at Horseshoe Resort, the Residences and the surrounding area to entice investors to buy.

/ Sales Center

The sales centre needed to be revamped in order to bring in the new Horseshoe Resort Residences brand. The Creative Co-opt created large signage, a site map and sales materials to both assist the sales representatives and capture the attention of the masses that enjoy the resort throughout the year.

/ WEb

With visuals and copy that showcase the resort lifestyle, we made sure the brand was consistent across all digital platforms. The website acted as a high-level version of the investment brochure highlighting the condos, the resort and the surrounding area to pull potential buyers down through the funnel. We also designed and distributed a series of EDMs to inform recipients about current events, updates, and referral programs at Horseshoe Resort Residences.